WFDSA and the Direct Selling Research Center at Peking University co-hosted the symposium titled the “Direct Selling in the Era of the New Normal” which was held in Beijing, China on November 6, 2015. The event was attended by over 150 participants including government officials, academics, direct selling industry, DSAs from the Asia / Pacific region and the media. The event focused on various topics such as the preliminary results of the socio-economic impact study of direct selling in China, CEO panel on the global industry development and a panel on China industry developments. Speakers included Research Center Chairman Hai Wen, WFDSA Executive Director Tamuna Gabilaia, SAIC Deputy Director General Bai Jing-Hua and MOFCOM Director General Xiaocun Chung. The Global CEO panel speakers included Roger Barnett, Shaklee Corporation, David Holl, Mary Kay Inc., Dora Hoan, Bestworld Lifestyle, Truman Hunt, Nu Skin Enterprises and Jinyuan Li, Tines Group. Chairman DeVos gave the closing keynote address and spoke about the enormous opportunity for direct selling in today’s marketplace as well as working together to create a favourable environment in China for the industry to operate in.
WFDSA presented a plaque to the Center for serving as an industry’s platform and for their invaluable contribution for advancement of the direct selling industry in China.