Wow, a sample assortment of quality items delivered monthly right to a potential customer’s door! That’s the new concept of sample boxes offered by companies such as Cravebox, Goodeboxe and Blissmo.
Monthly sampling has some interesting applications for the direct selling industry. Have any of your DSA member companies provided products for sample boxes? How successful was it in building brand awareness and how were they approached by the sample box companies?
What about non-competing direct selling companies in your DSA collaborating on a sample box program?
Let us know if you have some experience with sample boxes or if you are considering such a program.