Polish DSA Update

On March 15, 2018, the Polish DSA (PSSB) in cooperation with the Consumer Federation and a Senate team on senior citizens held an annual event in Warsaw, Poland devoted to ” Who Creates a Digital Consumer ” in honor of International Consumer Day.  Over 200 parcipants attended the two day event and speakers presented on the impact of new technologies on retail trade and consumers. PSSB conducted a workshop on the issue to what extent if at all can new technologies replace direct relations with the consumer. A digitial specialist led the workshop and demonstrated to the audience that the direct selling industry can serve as a model example of traditional retail sector adapting to new technologies.