The UK DSA 2013 Annual Conference “We are the Future” took place in Leicestershire, United Kingdom on May 9, 2013. The conference focused on the future of the direct selling industry and how to attract more of the younger generation into our industry to become the next entrepreneurs. The program included a GenY panel of young entrepreneur award finalists and a CEO panel of company leadership finalists. Several prestigious industry and young entrepreneur awards were given out during the conference and gala dinner.