On October 5, 2016, the members of Seldia elected Dr. Thomas Stoffmehl, CEO of the international direct selling company LR Health & Beauty with its headquarters in Germany, as the Chairman for the next two years.
“I am looking forward to this exciting new task. Seldia is well-prepared for the upcoming challenges and enjoys high acceptance among the decision-makers in Brussels. Therefore, we have to actively represent our members’ interests and set standards for the industry,” stated Dr. Thomas Stoffmehl. 1 4.5 million people in Europe are involved in direct selling. This makes Europe the third-largest market for this business model after the US, also giving it a high relevance on the job market. “Given the great challenges that many European countries are faced with, it is equally important to me to establish direct sales as a modern business model that can be flexibly adapted to individual life situations and offers opportunities for self-determined work,” explains Dr. Thomas Stoffmehl. Flexible working models are a big trend on the job market. Independent entrepreneurship allows a high degree of work-life balance. Dr. Thomas Stoffmehl: “In this vein, we need to ensure transparency, establish clear framework conditions and strengthen the confidence in our sector.”