WFDSA was founded in 1978 by 12 Direct Selling Associations. The Federation was set up to address various direct selling issues around the globe by allowing DSAs the ability to share information, strategies and to plan common practices.
The First WFDSA World Code of Ethics was established in 1985 and adopted by the DSAs locally. The Code of Ethics is a cornerstone of Direct Selling Industry’s commitment to ethical business practices and consumer protection. The Code is a living document and is regularly enhanced to keep up with the demands of the marketplace.