WFDSA Announced Winners of the DSA Innovation Program Awards during the World Congress XV Gala Dinner in Paris, France.
The First place award went to the DSA of Russia for its multi-year public-private partnership initiative “Entrepreneurs and Consumers – Steps towards each Other”. This event has made an outstanding contribution in raising awareness of direct selling in Russia. The event is so impactful, that it helped to make a change at the public policy level.
Congratulations to the DSA of Russia!
The second place award went to the DSA of Malaysia and the DSA of Poland. The second place award went to the DSA of Malaysia for setting up the “Ethics Council of Malaysia” which consists of DSA, Code Administrator, representatives from Domestic Trade Ministry and other important bodies.
Congratulations to the DSA of Malaysia!
Another second place recipient is the DSA of Poland for “Polish Direct Selling Day”. This is an event which annually gathers representatives from government, academia, consumer groups and media and helps to spread the message about the direct selling industry and helps to showcase the DSA as the watchdog for the direct selling industry.
The third place award went to the DSA of Ecuador for the “Direct Selling Promotional Campaign”. The DSA found an innovative way to partner with educational institutions and reach out to younger generation and university students to show the opportunities that the direct selling industry offers.
Congratulations to the DSA of Ecuador!